According to Adobe.com, Analytics is the strategy behind a company’s use of data.
The main types of analytics are descriptive, diagnostic, predictive, prescriptive, and cognitive. Each type develops into the next as a company’s use of analytics matures.
Companies need to analyze and interpret data, not just collect it and let it sit.
CAVE- Clearly Analyze Virtually Everything, is an all-in-one premium web analytics platform designed to give you the most conclusive insights with the most complete range of features to evaluate the entire user-journey of everyone who visits your website.
Discover more about your customers today!
Gain better insights from websites, apps, objects, and media or wherever you can embed a tag!Understand which of your marketing efforts are providing the most value.
CAVE includes all standard statistics reports (40+ reports) classified into four main analytics categories:
Easily access your data via Dashboard, App, or API.
Discover more about your customers
Evaluate the full user-experience of your visitor’s behavior with CAVE’s optimization features and enhance your SEO, access full Visitor Profiles, use your data-sensitive Tag Manager and so much more!
Integrate data like campaign names, ad impressions, costs, etc. from ad platforms & individual campaigns & combine that data with individual visits to create a whole bunch of new opportunities!
Campaigns in CAVE Analytics can track various ways of acquiring traffic
Facebook Ads, Yahoo! Search Marketing, Google Ads, Microsoft adCenter, Paid search marketing campaigns, Cost Per Click (CPC), Display Ads, Banners, Interstitials, Links in Newsletters, Email Affiliates links (sometimes called Subids) Tweets, Posts, Texts, IMs, NFC, QR Codes, Physical Products, POS, Brick & Mortar Promotions, and Real World PIE (Promotions, Interactions, and Experiences)
A truly unique component to CAVE’s features is Visitor Profiles. With Visitor Profiles, you evaluate every action an individual user has taken on your website which is compiled into a full historical profile.
Optimized for the way you already work, CAVE Analytics easily integrates with more than 100 CMS, web frameworks & e-commerce shops!
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