Why Optimize with Townsend Tech Tools?
Let our team stay on top of your crucial, ever-changing algorithm and guideline updates, test their level of impact, and make the changes that will improve your results.
Optimization Boosts Loyalty & Brand Awareness
Townsend Tech Tools will help your brand:
- Improve visibility
- Increase trust
- Have a more credible online presence
- Separate from the competition
- Be unique and stand out
- Develop a fresh and innovative online personality
- Build an unforgettable brand experience
Our approach to optimization is long-term
Our approach to optimization is long-term
We don’t chase search engine optimization or marketing fads, our team focuses on the strategic considerations necessary to deliver increasingly positive results.
Rolling Technical Audits: Our comprehensive and data-driven approach begins with a deep dive technical audit of your website and social presence. Our recommendations are based on ease of implementation, expected impact, and considers other elements such as IT development resources and web development schedules.
Ongoing Consulting: Our services don’t stop when the audit has been delivered. Our goal is to support our clients through the ever-changing landscape of algorithm adjustments, search engine guidelines, and user experience requirements.
Competitive Insights: We research market activity, trends, and competitive data to identify and capitalize on new opportunities. This includes an in-depth analysis of competitive backlink profiles, authority and trust metrics, visibility scores, customer intent signals, and ranking data for the most important keywords to your business.
Reporting and Analytics: Our account team is trained to work with our own Premium Analytics Platform CAVE Analytics, as well as resolve issues with other services such as Google Analytics, etc.
Our knowledge is essential in tracking implementation results, creating reports, providing recommendations, and diagnosing traffic changes. Our team is well-versed in additional third-party tools as well and can incorporate important KPIs into your reports.
Content Strategy: We believe that content should be built for the user. Our team conducts a comprehensive audit into the keywords most closely related to the tasks your users are trying to accomplish. This research leads to actionable insights for your content development team.
How we do it
We’re practitioners who are constantly testing new initiatives, integrating digital marketing strategies across various channels and verticals, while utilizing best in class tools, technology, and operating procedures.
In addition to our proficiency with industry-leading partner technologies, we also develop and provide tools to help optimize your brand and create efficiencies for your business, while keeping your data private.
- Your URL Shortening tool allows you to create and share branded, trusted, and powerful links for your business.
- Your Ad Serving Platform allows you to quickly deploy your own creative ads across all of your customer touch-points.
- Your Cloud Solution lowers the barrier for communication and lets your team connect any time, anywhere, on any device, with each other, customers, or partners.
- Your all-in-one Premium Web Analytics Platform is designed to give you the most conclusive insights with the most complete range of features.
What you can expect when you work with us (Testimonials)
Our Methods Scale
‘Customers are more likely to find you faster, talk to you sooner, and you’ll be able to convert more leads at your own convenience.’
Whether it’s weekend Pop-ups or a growing automotive sales company, we’ll help you drive more traffic and increase conversions every day.
While acquiring leads can be tough, did you know Local Search is one of the most important elements of your optimization efforts? It’ll help your business establish a solid market that you can quickly convert into paying customers.
Simply keeping your contact information accurate can do wonders for any business, regardless of its target. Businesses without Optimization Partners are more likely to neglect to update their online information, even after they move or make major changes.
We simplify and consolidate all the information from Google Analytics, Google My Business, Google Search Console, Facebook Analytics, and other strategic resources to make it easier for you to understand & communicate with your customers and clients.
Trusted by clients like:
Have your playbook optimized by our team
With Townsend Tech Tools, social media optimization comes with beautifully crafted creatives and targeted posts developed with your customers in mind. Each campaign is tailored to optimize and fit the existing status of your social media accounts as well as your goals.
From tone of voice, products to talk about, and the values you hold, we’ll help you to establish or expand your brand persona. This includes the words you choose and the order in which you put them. It also applies to all your deliverables such as website content, social media posts, Ads, emails, etc..
Content and Campaign Planning
- Social Media Assessment
- Social Media Playbook Creation
- Communications Objective
- Brand Persona
- Brand Communication Guideline
- Content Strategy
- Competitor Research
- Accounts Creation and Optimization
- Facebook Business Page
- LinkedIn Company Page
- Twitter Account
- Google My Business Page
- Monthly Content Plan
- Private File Sharing
- Objectives and Communication Guideline
- Account Calibration
- Audience Retargeting
- Social Media Content Optimization
- Landing Page Optimization
- Monthly Facebook Ad Campaign Management
- Uptime Monitoring
- Weekly summaries and Monthly reporting